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The New Meaning of “Meeting Them Where They’re At”

Updated: Nov 1, 2023

When I first started teaching “meet them where they’re at” was becoming more and more of a common phrase as workshops and differentiation was becoming the norm. At that time, when the phrase was used it was in reference to making sure that in literacy, for example, you were teaching to the level of the student and adjusting to their needs academically. The idea that they will learn best inside the zone of proximal development but in our education world, always in the academics. So, we would adjust and create groups and workshops and flip/blend classes in order to work with students that needed more assistance and we tried projects and other strategies to challenge our high flyers.


When I became a technology integration coach and subsequently a Director of Innovation and Technology, the message was close to the same. “Meeting (teachers) where they’re at” meant determining their level of technology integration know-how and moving forward from there. We worked on providing a more personalized professional development experience and differentiated our professional learning in order to meet their needs. Sometimes that meant individual coaching cycles, sometimes that meant pushing their level in innovation teams. It meant meeting them at their technology level.


However, since developing the Hierarchy of Needs for Innovation and Divergent Thinking and in writing my book on educator engagement and mental health, I’ve determined that “meeting them where they’re at” doesn’t necessarily have the same connotation as it did before. Sometimes, meeting them where they’re at means social-emotional support.

When I work with districts and coach teachers or instructional coaches, inevitably I have an administrator who says, “How do I make my teachers think more innovatively?” My answer is that you don’t. You can’t make someone think innovatively anymore than you can force creativity. You can support them in that endeavor, but if you’re only focusing on technology and innovation, your focus might be off. Allow me to give an example.


In working with one technology coach she was frustrated because she was working her tail off trying to figure out how to connect with teachers who seemed completely uninterested in what she had to offer. I asked her to tell me about the school. She described the teachers as exhausted (common). When she described the makeup of the school, she said that it was in an area where violence was common and students would often hear gunshots at night. Meltdowns in the classroom were common and teachers were at a loss.


This is where, even as having positions with a technology focus, I would say that a new definition of “meeting them where they’re at” prevails. In this case, we can throw technology and innovative ideas at them all we want, but the reality is that they are in survival mode. And while this example is specifically geared towards technology coaches, I would say the same to any other instructional coach out there. Sometimes, meeting them where they’re at means helping them with exactly where they are no matter if it is content focused or emotionally focused. If they are dealing with this kind of professional adversity, they do not have the capacity to want to try something new. They might do it out of compliance, but they will not do it because they want to.


For this particular technology coach, we developed a goal of learning more about social-emotional learning. From there, they will be developing ways that technology could support, for example, the Calm or Headspace Apps and implementing some sort of meditation time in those classrooms. But the initial goal isn’t to push Google, it’s not to get them to try AR/VR or learn the new learning management system being implemented. It’s to help the teachers feel safe and supported in their classrooms so they can move out of survival and find the desire to try the new fangled ideas again.


There were many times when I was a technology coach or director that I would walk into a coaching session with a teacher and they would start to unload or cry. As uncomfortable as that was, sometimes that needed to be the focus as that’s where they were. Had I tried to force my intentions for coaching or my goals for that teacher upon them in that moment the only thing it would have accomplished was to make the teacher feel like they couldn’t do as I asked, made me feel like I wasn’t effective, and damaged the relationship.


Recently, I spoke with a technology integrator who was feeling demoralized. She felt like she wasn’t making a difference and was thinking about leaving the profession. My challenge to her was to really look at her teachers and to meet them where they’re at. They may not be ready to meet her goals, but in helping them get to a place where they are ready to do that, you’ve forged a much deeper bond that will allow you to fly through goals going forward.


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©2021 by Mandy Froehlich.

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